Jack Phoenix · Creative Director · Montreal

Direct. Build. Ship.

Six years of tier-1 brand and music VFX. Now operating the AI creative stack end-to-end for DTC brands. Nike. Kid Cudi. Champion. OneFour.

Tiffany TN · Nike × Footlocker · 2022

08 · Selected

Work.

Now

What I'm operating today.

Running an AI-augmented creative pipeline for DTC. Brand identity, packaging, paid ad creative, landing pages, post-purchase flows, route-routing quizzes. End-to-end, no agency, no in-house team.

The system: Kling and Runway for AI video. GPT Image 2 and FAL for stills. Custom skill files enforce a 7-framework copywriting gate. VOC mining feeds the angles. Klaviyo flows live behind the LPs. Built and operated solo.

Currently shipping for SmartSups (UNHINGE) and Blocq.

UNHINGE · Hero static

Blocq UK · AI claymation

UNHINGE · Evil pre

UNHINGE · Click-through LP

Trusted by

Selected clients
and credits.

Colophon

Based · Montreal

Working · globally

Booking · open

Reps · direct

I started in tier-1 brand and music VFX. VFX Supervisor on OneFour's Freedom of Speech (1.5M views). Sole 3D artist on the Cloonee × Caverns show announcement. Tornado VFX on David Kushner's Sweet Oblivion. 3D and FX on Nike × Footlocker's Tiffany TN through SpaceBetween. Solo FX, 3D, and comp on the Kid Cudi × Bravest Studios launch film.

When AI creative crossed the threshold to production-grade, I built the practice around it. Sole artist on Hakido's Granite, the first production-length AI music video. VFX-finishing on Torva's AI-augmented brand launch.

The throughline: taste paired with infrastructure. Knowing what looks right and how to make it ship at scale. Same person who builds the rails directs the work that runs on them.

Direct. Build. Ship.

Work.

What I'm operating today.

Selected clientsand credits.

Got a brief? Send it.

Selected clients
and credits.

Got a brief?
Send it.